More Than A Roof

Advocating for housing for all.

Housing communities for better lives.

How might we differentiate the Foundation from the housing society to undermine its progressive approach and advocacy role?

More Than a Roof “has a bold vision to address the needs of the hard to house, one person at a time.” They provide affordable, secure housing, as well as build community and develops life skills for their tenants. Through advocacy and programming, the Foundation addresses poverty and homelessness issues with a working “with” not “for” approach. We worked with the not for profit to develop an identity that spoke to this “more than” approach.

The Seven25 team created a fresh and distinct design for the More Than a Roof Foundation. Their professional acuity provided for a seamless process and their friendly style made them approachable and easy to work with.

Lee Ann Michayluk
Communications & Corporate Relations